{"id":5410,"date":"2022-04-11T14:14:33","date_gmt":"2022-04-11T11:14:33","guid":{"rendered":"https:\/\/eticaretyardim.com\/?p=5410"},"modified":"2022-09-13T17:32:54","modified_gmt":"2022-09-13T14:32:54","slug":"e-ticaret-neden-yukselmektedir","status":"publish","type":"post","link":"https:\/\/eticaretyardim.com\/e-ticaret-neden-yukselmektedir\/","title":{"rendered":"E-Ticaret Neden Y\u00fckselmektedir?"},"content":{"rendered":"\n<p>E-ticaret b\u00fcy\u00fck bir h\u0131zla y\u00fckseliyor. T\u00fcrkiye&#8217;de de e-ticaret m\u00fc\u015fteri say\u0131s\u0131 \u015eubat 2022 itibar\u0131yla 40 milyonu a\u015ft\u0131. Peki, <strong>e-ticaret neden y\u00fckselmektedir<\/strong>?<\/p>\n\n\n\n<p>E-ticaret istatistiklerine g\u00f6z atarsan\u0131z son y\u0131llarda h\u0131zl\u0131 bir y\u00fckseli\u015fe sahip oldu\u011funu g\u00f6r\u00fcrs\u00fcn\u00fcz. \u00d6rne\u011fin d\u00fcnyada online perakende sat\u0131\u015f <strong>2014&#8217;te 1,3 trilyon dolarken 2021&#8217;de 4,9 trilyon dolara y\u00fckseldi. <\/strong>T\u00fcrkiye&#8217;de ise <strong><a href=\"https:\/\/www.eticaret.gov.tr\/haberler\/10040\/detay\" target=\"_blank\" rel=\"noreferrer noopener\">2021 y\u0131l\u0131nda e-ticaret hacmi %69 artt\u0131<\/a> ve 381,5 milyar lira<\/strong> oldu. <\/p>\n\n\n\n<p>Bunun en b\u00fcy\u00fck sebeplerinden biri 2000&#8217;lerin sonundan bu yana mobil cihaz kullan\u0131m\u0131. Art\u0131k her i\u015fimizi ak\u0131ll\u0131 telefonlar\u0131m\u0131zdan halletmeye ba\u015flad\u0131k. Merak etti\u011fimiz her \u015feyi de yine telefonlar\u0131m\u0131za sorduk.<\/p>\n\n\n\n<p>Tabii ki bu durum al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131m\u0131z\u0131 da etkiledi. Arad\u0131\u011f\u0131m\u0131z \u00fcr\u00fcn\u00fc nerede bulabilece\u011fimizi, fiyat\u0131n\u0131n ne oldu\u011funu da telefonlar\u0131m\u0131za sormaya ba\u015flad\u0131k. Bunun sonucunda d\u00fckkanlardan \u00e7ok internet sitelerini tercih eder olduk.<\/p>\n\n\n\n<p><a href=\"https:\/\/eticaretyardim.com\/turkiyede-e-ticaret-istatistikleri-ve-raporlari-guncel\/\" target=\"_blank\" rel=\"noreferrer noopener\">G\u00fcncel e-ticaret istatistikleri<\/a> i\u00e7in t\u0131klay\u0131n!<\/p>\n\n\n\n<p>Bu durumun farkl\u0131 sebepleri var. Gelin, hep birlikte e-ticaret neden y\u00fckselmektedir sorunun cevab\u0131n\u0131 bulal\u0131m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">E-Ticaret Ne Zaman Ba\u015flad\u0131? E-Ticaretin Kronolojisi<\/h2>\n\n\n\n<ul><li>&#8220;Elektronik ticaretin&#8221; ilk \u00e7\u0131k\u0131\u015f\u0131 asl\u0131nda 40 y\u0131l \u00f6ncesine dayan\u0131yor. 1979 y\u0131l\u0131nda televizyon ve telefon \u00fczerinden sat\u0131\u015f yap\u0131lan &#8220;telesat\u0131\u015f&#8221; sistemi ticaretin elektronik ortama ta\u015f\u0131nd\u0131\u011f\u0131 ilk \u00f6rnek.<\/li><li>\u0130lk e-ticaret d\u00fckkan\u0131 ise Amerika&#8217;da kurulan Boston Computer Exchange. 1982 y\u0131l\u0131nda Boston Computer Exchange \u00fczerinden 2. el bilgisayar sat\u0131\u015f\u0131 yap\u0131l\u0131yordu. <\/li><li>Bug\u00fcn al\u0131\u015f\u0131k oldu\u011fumuz e-ticaretin ilk ad\u0131m\u0131n\u0131 ise Amazon, yani Jeff Bezos, 1994 y\u0131l\u0131nda att\u0131. Ba\u015flang\u0131\u00e7ta sitede yaln\u0131zca kitap sat\u0131l\u0131yordu. <\/li><li>1995&#8217;te o zamanlar ismi AuctionWeb olan eBay kuruldu. eBay, bug\u00fcnk\u00fc gibi sat\u0131c\u0131lar\u0131n ve al\u0131c\u0131lar\u0131n bir araya geldi\u011fi, online a\u00e7\u0131k artt\u0131rma\/sat\u0131\u015f platformuydu. <\/li><li>1999 y\u0131l\u0131nda Jack Ma, alibaba.com&#8217;u kurdu. Bu platformun amac\u0131 \u00c7in&#8217;deki farkl\u0131 sat\u0131c\u0131lar\u0131 \u00fclkedeki y\u00fcz milyonlarca internet kullan\u0131c\u0131s\u0131yla bulu\u015fturmakt\u0131.<\/li><li>2004 y\u0131l\u0131nda <a href=\"https:\/\/shopify.pxf.io\/LPNPjo\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Shopify<\/a> ve ard\u0131ndan 2005&#8217;te <a href=\"https:\/\/eticaretyardim.com\/etsyde-magaza-acmak-etsy-dukkan-acma-rehberi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Etsy<\/a> kuruldu. Shopify&#8217;\u0131n bulundu\u011fu platform 2004&#8217;te Snowdevil ismiyle yaln\u0131zca Snowboard sat\u0131yordu. 2006 y\u0131l\u0131nda Shopify ismini ald\u0131. Etsy ise bug\u00fcnk\u00fc gibi el yap\u0131m\u0131 \u00fcr\u00fcnler sat\u0131lan bir site olarak a\u00e7\u0131ld\u0131.<\/li><li>2005 y\u0131l\u0131nda Amazon Prime hizmetiyle h\u0131zl\u0131 kargo se\u00e7ene\u011fi sunmaya ba\u015flad\u0131. Prime&#8217;la insanlar senelik belirli bir \u00fccret kar\u015f\u0131l\u0131\u011f\u0131nda t\u00fcm sipari\u015flerinde ge\u00e7erli 2 g\u00fcn i\u00e7inde kargo hizmeti al\u0131yordu. <\/li><li>2017&#8217;de ise Instagram al\u0131\u015fveri\u015f \u00f6zelli\u011fini getirdi. Yeni istatistiklere g\u00f6re her ay 130 milyon kullan\u0131c\u0131 \u00fcr\u00fcn etiketine sahip Instagram g\u00f6nderisine t\u0131kl\u0131yor. Ayn\u0131 zamanda platformdaki kullan\u0131c\u0131lar\u0131n %83&#8217;\u00fc yeni marka ve \u00fcr\u00fcnleri Instagram \u00fczerinden ke\u015ffediyor. <\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">T\u00fcrkiye&#8217;de E-Ticaret Ne Zaman Ba\u015flad\u0131?<\/h3>\n\n\n\n<p>2000 y\u0131l\u0131nda Ayd\u0131n Do\u011fan&#8217;\u0131n k\u0131z\u0131 Hanzade Do\u011fan, T\u00fcrkiye&#8217;nin ilk e-ticaret sitesi HepsiBurada&#8217;y\u0131 kurdu. Gelece\u011fin dijitalde oldu\u011funu d\u00fc\u015f\u00fcnen Do\u011fan, bu platformda Silikon Vadisi teknolojini Kapal\u0131 \u00c7ar\u015f\u0131 ruhuyla bir araya getirmeyi hedefliyordu.  <\/p>\n\n\n\n<p>2001&#8217;de ise 3 ortak online a\u00e7\u0131k artt\u0131rma platformu olarak GittiGidiyor&#8217;u kurdu. GittiGidiyor&#8217;daki \u00f6deme onay sistemi sayesinde kullan\u0131c\u0131\u015far g\u00fcvenle al\u0131\u015fveri\u015f yapabiliyordu. 2007 y\u0131l\u0131nda eBay, \u015firkete ortak oldu. 2011 senesinde ise %93 hisseyle tam olarak eBay b\u00fcnyesine kat\u0131ld\u0131. <\/p>\n\n\n\n<p>2010 y\u0131l\u0131nda Demet Mutlu Trendyol&#8217;u kurdu. &#8220;Trendy Ol&#8221; ya da &#8220;Trend Yol&#8221;, ba\u015fta moda \u00fczerine kurulmu\u015ftu. \u00d6ncelikli hedefi T\u00fcrkiye&#8217;deki herkese trendy par\u00e7alar sunmakt\u0131. Fakat g\u00fcn\u00fcm\u00fczde T\u00fcrkiye&#8217;nin en b\u00fcy\u00fck e-ticaret sitesi haline geldi ve y\u00fczlerce kategoride \u00fcr\u00fcn sat\u0131yor.<\/p>\n\n\n\n<p>T\u00fcrkiye&#8217;nin en b\u00fcy\u00fck e-ticaret siteleri i\u00e7inde son olarak 2013 y\u0131l\u0131nda n11 kuruldu. n11 de k\u00fc\u00e7\u00fck ve orta \u00f6l\u00e7ekli i\u015fletmeleri pazar yeri ortam\u0131nda potansiyel m\u00fc\u015fterilerle bulu\u015fturmay\u0131 hedefliyordu. <\/p>\n\n\n\n<p>Bug\u00fcn T\u00fcrkiye&#8217;nin ilk 4&#8217;\u00fcnde yukar\u0131daki siteleri g\u00f6r\u00fcyoruz. Mobil cihaz kullan\u0131m\u0131n\u0131n artmas\u0131, sitelerdeki g\u00fcvenli \u00f6deme sistemlerinin geli\u015fmesi, kargo \u015firketlerinin artan rekabetle daha h\u0131zl\u0131 hizmet vermesi gibi durumlar da T\u00fcrkiye&#8217;de e-ticaret pazar\u0131n\u0131n b\u00fcy\u00fcmesini sa\u011fl\u0131yor. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">E-Ticaret Neden Tercih Ediliyor? E-Ticaretin Avantajlar\u0131<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/e-ticaret-neden-tercih-ediliyor-1024x576.jpg\" alt=\"e-ticaret-neden-tercih-ediliyor\" class=\"wp-image-5417\" srcset=\"https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/e-ticaret-neden-tercih-ediliyor-1024x576.jpg 1024w, https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/e-ticaret-neden-tercih-ediliyor-300x169.jpg 300w, https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/e-ticaret-neden-tercih-ediliyor-768x432.jpg 768w, https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/e-ticaret-neden-tercih-ediliyor.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>E-ticaret sat\u0131\u015flar\u0131 her ge\u00e7en y\u0131l daha fazla art\u0131yor. Bunun tek bir sebebi yok. Milyonlarca internet kullan\u0131c\u0131s\u0131 farkl\u0131 sebeplerden dolay\u0131 al\u0131\u015fveri\u015flerini online platformlar \u00fczerinden ger\u00e7ekle\u015ftiriyor. <\/p>\n\n\n\n<p>E-ticaret neden y\u00fckselmektedir sorusunun yan\u0131t\u0131n\u0131 ararken ilk bak\u0131lmas\u0131 gereken yer <strong>e-ticaretin avantajlar\u0131<\/strong>. \u015eimdi gelin, bu avantajlara yak\u0131ndan bakal\u0131m.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Fiyatlar Uygun<\/h4>\n\n\n\n<p>Fiziksel d\u00fckkanlarda pek \u00e7ok masraf var. \u00d6rne\u011fin d\u00fckkan\u0131n bulundu\u011fu konum sat\u0131\u015flar a\u00e7\u0131s\u0131ndan \u00e7ok \u00f6nemli. Kiran\u0131n ucuz oldu\u011fu yerlerde genelde m\u00fc\u015fteri potansiyeli daha az. Bu y\u00fczden d\u00fckkan\u0131n daha i\u015flek yerlerde olmas\u0131 gerekiyor. \u00dcstelik fiziksel ma\u011fazada yine de yaln\u0131zca belirli b\u00f6lgeye sat\u0131\u015f yapabiliyorsunuz.<\/p>\n\n\n\n<p>\u0130nternet \u00fczerinden sat\u0131\u015fta ise deponuzun nerede oldu\u011funun pek bir \u00f6nemi yok. \u00c7al\u0131\u015fca\u011f\u0131n\u0131z kargoya yak\u0131n olmas\u0131 yeterli. Tabii ki tek ma\u011faza gideri kira da de\u011fil. \u00c7al\u0131\u015fanlar\u0131n maa\u015flar\u0131, ayd\u0131nl\u0131k ve ilgi \u00e7ekici bir ma\u011faza olu\u015fturmak i\u00e7in harcanan elektrik ve tasar\u0131m masraflar\u0131 da sermaye gerektiriyor.<\/p>\n\n\n\n<p>T\u00fcm bu giderler fiziksel ma\u011fazac\u0131l\u0131kta fiyatlar\u0131 belirliyor. E-ticarette ise bunun gibi giderler yok. \u00dcstelik ziyaret\u00e7i potansiyeli de yaln\u0131zca yoldan ge\u00e7enler ve vitrininizden etkilenenlerle s\u0131n\u0131rl\u0131 de\u011fil. \u00dclkenin her yerinden insana sat\u0131\u015f yapabilirsiniz. <\/p>\n\n\n\n<p>Bunun sonucunda da internetteki fiyatlar \u00e7ok da uygun. Zaten insanlar\u0131n e-ticareti tercih etmesindeki en \u00f6nemli sebeplerden biri uygun fiyatlar.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Se\u00e7enek Fazla<\/h4>\n\n\n\n<p>Al\u0131\u015fveri\u015f yapmak i\u00e7in bir ma\u011fazaya girdi\u011finizde be\u011fendi\u011finiz \u00fcr\u00fcn\u00fcn bedeninin ya da renginin kalmad\u0131\u011f\u0131na \u00e7ok kez \u015fahit olmu\u015fsunuzdur. Bu durumda ya birka\u00e7 g\u00fcn sonra ma\u011fazaya tekrar gitmeniz beklenir ya da vazge\u00e7meniz.<\/p>\n\n\n\n<p>\u0130nternette ise arad\u0131\u011f\u0131m\u0131z \u00fcr\u00fcn\u00fc kolayca bulabiliyoruz. \u00dcstelik bir\u00e7ok ma\u011fazaya saniyeler i\u00e7inde ula\u015fabiliyoruz. Bu sayede herhangi bir ma\u011fazada dakikalar harcasak da g\u00f6z\u00fcm\u00fczden ka\u00e7abilecek baz\u0131 \u00fcr\u00fcnleri kolayl\u0131kla bulabiliyoruz.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Kullan\u0131c\u0131 Dostu Deneyim Sunuyor<\/h4>\n\n\n\n<p>Bir ma\u011fazadan al\u0131\u015fveri\u015f yapabilmek i\u00e7in \u00f6ncelikle haz\u0131rlanman\u0131z, evinizden \u00e7\u0131kman\u0131z, belli bir yol katetmeniz, ma\u011fazada arama yapman\u0131z, arad\u0131\u011f\u0131n\u0131z\u0131 bulduktan sonra belki di\u011fer ma\u011fazalar\u0131 da gezip fiyat kar\u015f\u0131la\u015ft\u0131rman\u0131z, en sonunda da \u00f6deme yapman\u0131z ve \u00fcr\u00fcn\u00fcn\u00fczle birlikte geri d\u00f6nmeniz beklenir. \u00dcstelik b\u00fcy\u00fck bir \u00fcr\u00fcn ald\u0131ysan\u0131z ta\u015f\u0131mas\u0131 da olduk\u00e7a zahmetlidir.<\/p>\n\n\n\n<p>E-ticarette ise istedi\u011finiz yerden arad\u0131\u011f\u0131n\u0131z \u00fcr\u00fcn\u00fc bulabilir, kolayca fiyatlar\u0131 kar\u015f\u0131la\u015ft\u0131rabilir, istedi\u011finiz \u00fcr\u00fcn\u00fcn sipari\u015fini verebilirsiniz. \u00dcstelik kargo, \u00fcr\u00fcn\u00fcn\u00fcz\u00fc kap\u0131n\u0131za kadar getirir.<\/p>\n\n\n\n<p>T\u00fcm bunlar\u0131n yan\u0131 s\u0131ra baz\u0131 ma\u011fazalar i\u015fi hepimiz i\u00e7in daha kolay hale getiriyor. Kullan\u0131\u015fl\u0131 filtreler ve kategorilerle arad\u0131\u011f\u0131m\u0131z\u0131 kolayl\u0131kla bulmam\u0131za yard\u0131mc\u0131 oluyorlar. Siz de eticaret i\u015fine girmek istiyorsan\u0131z kullan\u0131c\u0131 dostu deneyim sunmaya \u00f6zen g\u00f6sterebilirsiniz.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ki\u015fiye \u00d6zel Reklamlar<\/h4>\n\n\n\n<p>Fiziksel ma\u011fazac\u0131l\u0131kta gelen m\u00fc\u015fterileri tekrar kazanman\u0131z\u0131n basit bir yolu yok. Oysa online ma\u011fazac\u0131l\u0131kta sitenizi ziyaret eden m\u00fc\u015fteriye reklam g\u00f6sterebilirsiniz. Buna <strong>retargeting <\/strong>yani yeniden hedefleme diyoruz.<\/p>\n\n\n\n<p>Siz de e-ticaret sayesinde sitenizde belirli \u00fcr\u00fcnleri g\u00f6r\u00fcnt\u00fclemi\u015f kullan\u0131c\u0131lara reklam g\u00f6sterebilirsiniz. Ya da sosyal medya \u00fczerinden hedef kitlenizi kolayca bulabilirsiniz. B\u00f6ylelikle ki\u015fiye \u00f6zel reklamlarla d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z\u0131 artt\u0131rabilirsiniz. <\/p>\n\n\n\n<p>E-ticaret t\u00fcm bu avantajlar\u0131 sayesinde h\u0131zla b\u00fcy\u00fcyor. Peki, siz e-ticarete girmek istiyor musunuz?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Neden E-Ticaret Yapmal\u0131y\u0131m?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/neden-e-ticaret-yapmaliyim-1024x576.jpg\" alt=\"neden-e-ticaret-yapmaliyim\" class=\"wp-image-5418\" srcset=\"https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/neden-e-ticaret-yapmaliyim-1024x576.jpg 1024w, https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/neden-e-ticaret-yapmaliyim-300x169.jpg 300w, https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/neden-e-ticaret-yapmaliyim-768x432.jpg 768w, https:\/\/eticaretyardim.com\/wp-content\/uploads\/2022\/04\/neden-e-ticaret-yapmaliyim.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>E-ticaret neden y\u00fckselmektedir konusuna a\u00e7\u0131klad\u0131\u011f\u0131m\u0131za g\u00f6re \u015fimdi s\u0131ra bu i\u015fe girmek isteyenlerde. E\u011fer siz de az sermayeyle kendi i\u015finizi kurmak istiyorsan\u0131z e-ticaret deneyebilirsiniz. Bu konuyla ilgili daha fazla bilgi i\u00e7in <a href=\"https:\/\/eticaretyardim.com\/sermayesiz-e-ticaret-nasil-yapilir-mumkun-mu\/\" target=\"_blank\" rel=\"noreferrer noopener\">sermayesiz e ticaret<\/a> yaz\u0131m\u0131za g\u00f6z atabilirsiniz. <\/p>\n\n\n\n<p>T\u00fcrkiye&#8217;nin hatta d\u00fcnyan\u0131n her yerinden potansiyel m\u00fc\u015fterilere ula\u015fmak i\u00e7in de e-ticaret yapabilirsiniz. Uygun \u00fcr\u00fcnlerle kendinize kal\u0131c\u0131 m\u00fc\u015fteriler bulabilirsiniz. K\u00fc\u00e7\u00fck bir i\u015fletme a\u00e7\u0131p zamanla b\u00fcy\u00fctebilirsiniz. E-ticaret sayesinde \u00e7ok daha \u00f6zg\u00fcr ve rahat bir \u015fekilde ilerleyebilirsiniz.<\/p>\n\n\n\n<p>E-ticaretin sat\u0131c\u0131lar i\u00e7in en iyi tarflar\u0131ndan biri de d\u00fckkan\u0131n\u0131z\u0131n 7\/24  a\u00e7\u0131k olmas\u0131. Siz uyurken, tatildeyken ya da g\u00fcnl\u00fck i\u015flerinizi hallederken online ma\u011fazan\u0131z sipari\u015f toplamaya devam eder.<\/p>\n\n\n\n<p>G\u00f6rd\u00fc\u011f\u00fcn\u00fcz gibi e-ticaret y\u0131llar i\u00e7inde y\u00fckseldi ve y\u00fckselmeye de devam ediyor. Bu y\u00fczden siz de k\u00e2rl\u0131 bir i\u015f modeli i\u00e7in e-ticarete ba\u015flayabilirsiniz. Bu a\u015famada <a href=\"https:\/\/eticaretyardim.com\/e-ticarete-nasil-baslanir-e-ticarete-baslamak\/\" target=\"_blank\" rel=\"noreferrer noopener\">e-ticarete ba\u015flamak<\/a> yaz\u0131m\u0131zdan yard\u0131m alabilirsiniz. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-ticaret b\u00fcy\u00fck bir h\u0131zla y\u00fckseliyor. T\u00fcrkiye&#8217;de de e-ticaret m\u00fc\u015fteri say\u0131s\u0131 \u015eubat 2022 itibar\u0131yla 40 milyonu a\u015ft\u0131. Peki, e-ticaret neden y\u00fckselmektedir? E-ticaret istatistiklerine g\u00f6z atarsan\u0131z son &#8230; <a title=\"E-Ticaret Neden Y\u00fckselmektedir?\" class=\"read-more\" href=\"https:\/\/eticaretyardim.com\/e-ticaret-neden-yukselmektedir\/\" aria-label=\"More on E-Ticaret Neden Y\u00fckselmektedir?\">Devam\u0131n\u0131 Oku<\/a><\/p>\n","protected":false},"author":3,"featured_media":5419,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-Ticaret Neden Y\u00fckselmektedir? | E-Ticaret Yard\u0131m<\/title>\n<meta name=\"description\" content=\"\u0130nternet \u00fczerinden sat\u0131\u015f her ge\u00e7en g\u00fcn art\u0131yor. 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